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Impressing the boss can sometimes be like moving a giant rock – it’s not impossible but requires a lot of effort and sweat. Be it at the Best Digital Marketing Agency or a small start-up, impressing the boss is something most people have a natural inclination to do. We are here to tell you not to sweat it but to channel your effort into strategizing. Trust us, it’ll impress your boss a heck of a lot more and help you get your momentum. So here are the seven ways for the same: 1.        Know your data This is the most important of steps. When it comes to convincing someone, nothing beats good, solid data from the Best Digital Marketing Agency London . Do your homework, research about any given topic, and it shows not only your enthusiasm for the work but also the intelligence of your ideas. Trends are the way to go about it for now. A lot of recent ones show that customer experience is a rising and main priority when it comes to service...

Long gone are the days where Instagram was just a platform to connect with friends. With over 1 billion people using the platform every month, of which 500 million users are interactive every single day, Instagram is on its way to digital domination of social media. While businesses prefer a digital marketing agency taking care of their Social Media Marketing , individuals can struggle to find fame on their own. But worry not! We have the top five ways for you to become famous on Instagram in 2019. Find your Niche Becoming famous on Instagram is a systematic, strategic activity. The first step, after you’ve created an account and decided you want to stand out on the platform, is to decide what you want to stand out for.   Know your Audience You’ve found your niche, excellent! Knowing your niche is only half the battle, the other half is knowing your Value Point. Value Point is basically the content you have to offer that holds some value. For this, it is o...

Did you know that 93% of internet experiences begin with a search engine? The top result on Google has a 33% chance of being clicked. The internet is flooded when it comes to Search Engine Optimization. Be it ways to improve your website ranking through SEO or tall claims of some digital marketing agency London   promising the best SEO, the content in abundant on Google. But SEO, like everything in the digital space, is dynamic and ever-changing, and keywords are only a part of it. You might be trying the best keyword optimizations and not achieve the desired result, wondering why and where your SEO game is failing. We have one word for you – metadata. Metadata, for those who don’t know, is all the data Google analyses while ranking your page. Everything from the duration of visitors staying on your website to broken links to bounce rate and inbound-outbound links matters. This is why it is imperative for your website to be user friendly and promote great user experienc...

“Content is the king, but distribution is the queen. And she wears the pants.” – Jonathan Perelman, Buzzfeed In the digital kingdom, content without marketing and marketing without content cannot rule. It is the combination of both that gives brands the longevity and customers the satisfaction. Strategies for the most effective ways content can be distributed are made for this purpose. But there are strategies, and there are strategies. The latter kind don’t just offer solutions for the present, they ask questions for the long-run. A good digital marketing agency worth its salt will know that difference. What is your target audience? Whom are you considering? What is the best way of delivering that content to that audience? These are important when developing a strategy for your company. The more questions you raise, the more solutions you’ll come up with, and the more effective your results will be. That is why we have made a list of the four keys you need when developin...

When it comes to mobile marketing trends, the innovations of the previous years will come to play in 2019 and customer will be the king. Here are the 4 major trends that will take over this year. 1. Progressive Web Apps (PWA) PWA is still not a very well-known trend but is surely emerging as one. Google defines it as “user experiences that have the reach of the web”. They are the next big thing for mobiles. Essentially, they are apps but better- with silky smooth animations, no botched scrolling, and monumentally more reliable as they load even in the diciest network conditions. 2. 5G 4G mobile network revolutionized the mobile world, setting the stage for powerful video streaming, AI and augmented/virtual reality. Experts estimate that 2019 is going to take it a step further with the 5G. Its ability to process data faster will enable more interactive ads, more immersive demos using AR, and more engaging user experiences. 3. Mobile Video Smartphones have become...

When it comes to digital marketing trends, the internet is flushed with generic lists that feature all the mainstream ways. However, certain trends have been the black horse of the digital race, slowly galloping forward for the center stage in 2019. As this year is going to be the year of the customer, certain trends in particular will be ruling the markets. Conventional Trends Trends such as video marketing, chatbots, and social media marketing have been slowly making their presence known over the years. Any good digital marketing agency will incorporate a few or more of these into its strategy. Just because they are known does not take away from the effectiveness of these. In fact, statistics prove how traditional digital marketing methods are in uproar.  Unconventional Trends However, to add an extra edge, one needs to think a little out of the box. When it comes to digital marketing, trends like voice searching, augmented and virtual r...