4 Reasons Mobile Marketing Will Take Over 2019
When it comes to mobile marketing trends, the innovations of the previous years will come to play in 2019 and customer will be the king. Here are the 4 major trends that will take over this year. 1. Progressive Web Apps (PWA) PWA is still not a very well-known trend but is surely emerging as one. Google defines it as “user experiences that have the reach of the web”. They are the next big thing for mobiles. Essentially, they are apps but better- with silky smooth animations, no botched scrolling, and monumentally more reliable as they load even in the diciest network conditions. 2. 5G 4G mobile network revolutionized the mobile world, setting the stage for powerful video streaming, AI and augmented/virtual reality. Experts estimate that 2019 is going to take it a step further with the 5G. Its ability to process data faster will enable more interactive ads, more immersive demos using AR, and more engaging user experiences. 3. Mobile Video Smartphones have become...