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The Importance of Logo for Your Business

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In today’s day and age, when the market is flooded with businesses and visually stunning logos, it is imperative for any brand to stand out in the consumer’s memory. A logo is a tool that, if used effectively, can build your brand like nothing else. A strong logo is the beginning of your company’s branding and visual representation of your business’s vision. If you’re still debating on whether you should get a logo, here are 5 reasons you absolutely should.  Strong First Impression   The consumers’ attention span is very short – you have about 2 seconds to convince them your products are worth it.  A good logo not only grabs the viewers’ attention, but it also introduces the company to consumers and communicates the core values in an interesting way. A well-designed logo can intrigue potential customers and attract them. It is your first and very valuable opportunity to make a strong and lasting first impression.  Founding Brand Identity Everything you use in your c

7 Reasons Google Became the #1 Search Engine

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7 Reasons Google Became the #1 Search Engine No other tech company is more responsible for shaping the modern internet and modern life as we know it than Google. The project that started as a new search engine now holds more than 1 billion users in more than 8 products. Google has become such a pivotal part of the human experience in the recent decades that it’s a verb now, used not only to search the everything known to human knowledge, but also to communicate, perform, work, use media, and drive through the vast internet in 2018. In over 20 years, it’s become one of the most staggeringly successful corporations in the world. How did it become so? Incredible Speed: Google was five to ten times faster than all of its competitors when returning search results. Google set the benchmark because before it, nobody even dreamed search results could be fast in the first place. But just being fast wasn’t enough, Google also went transparent and let the users see exactly how quick

Top 10 Digital Marketing Agency in London

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London is the hub for Digital Marketing Agency and one of the first major cities in the world to have adopted the trend. The Best Digital Marketing Agency in London is a coveted spot for all the ones shifting with the dynamic tide. With over 150,000 digital agencies flooding the market, it becomes essential to know the good ones from the bad. The sequence of this list is not indicative in any way. These are the best ten. 1.        Digivate Digivate is a specialist, award-winning digital marketing agency in London whose business is to design, build, maintain and promote ecommerce websites. Their goal is to maximise the return on your online spend. The company is recognised as a leader in the field and has built dozens of ecommerce sites. The team have extensive practical experience in distance shopping - both online and offline. This has enabled the company to provide its clients with excellent levels of insight and service. 2.        Enveritas Group E

10 Reasons to Hire a Digital Marketing Agency

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Having a strong digital marketing game is one of the major distinguishing factors in defining a company’s success rate. Whether you hire the Best Digital Marketing Agency in London or acquire staff to do the needful, everyone wants to be on board. However, a staggering number of companies commit half-heartedly to their digital marketing strategy, only generating unsatisfactory results. According to a report by Technavio, the global outsourcing market will most likely expand at a rate of 5.84% until 2019. A Deloitte report also reflects this – enterprises these days outsource 72% of their IT functions while planning to increase it by 31%. Why is digital marketing necessary? A lot of people simply limit digital marketing to the Internet. However, that is just a scratch on the surface. There exists a range of external digital channels that comprise digital marketing. To name a few – mobile apps, search engine optimization, radio, podcasts, and even electronic billboa

7 Ways to Impress Your Boss in Digital Marketing Agency

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Impressing the boss can sometimes be like moving a giant rock – it’s not impossible but requires a lot of effort and sweat. Be it at the Best Digital Marketing Agency or a small start-up, impressing the boss is something most people have a natural inclination to do. We are here to tell you not to sweat it but to channel your effort into strategizing. Trust us, it’ll impress your boss a heck of a lot more and help you get your momentum. So here are the seven ways for the same: 1.        Know your data This is the most important of steps. When it comes to convincing someone, nothing beats good, solid data from the Best Digital Marketing Agency London . Do your homework, research about any given topic, and it shows not only your enthusiasm for the work but also the intelligence of your ideas. Trends are the way to go about it for now. A lot of recent ones show that customer experience is a rising and main priority when it comes to services. Beyond focusing on custome

5 Ways to Become Instagram Famous in 2019

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Long gone are the days where Instagram was just a platform to connect with friends. With over 1 billion people using the platform every month, of which 500 million users are interactive every single day, Instagram is on its way to digital domination of social media. While businesses prefer a digital marketing agency taking care of their Social Media Marketing , individuals can struggle to find fame on their own. But worry not! We have the top five ways for you to become famous on Instagram in 2019. Find your Niche Becoming famous on Instagram is a systematic, strategic activity. The first step, after you’ve created an account and decided you want to stand out on the platform, is to decide what you want to stand out for.   Know your Audience You’ve found your niche, excellent! Knowing your niche is only half the battle, the other half is knowing your Value Point. Value Point is basically the content you have to offer that holds some value. For this, it is of pr

10 Ways to Boost Your On-Page SEO in 2019

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Did you know that 93% of internet experiences begin with a search engine? The top result on Google has a 33% chance of being clicked. The internet is flooded when it comes to Search Engine Optimization. Be it ways to improve your website ranking through SEO or tall claims of some digital marketing agency London   promising the best SEO, the content in abundant on Google. But SEO, like everything in the digital space, is dynamic and ever-changing, and keywords are only a part of it. You might be trying the best keyword optimizations and not achieve the desired result, wondering why and where your SEO game is failing. We have one word for you – metadata. Metadata, for those who don’t know, is all the data Google analyses while ranking your page. Everything from the duration of visitors staying on your website to broken links to bounce rate and inbound-outbound links matters. This is why it is imperative for your website to be user friendly and promote great user experience.